Strategizing eCommerce

PBC’s goal is to lay out a clear eCommerce business case for our clients, helping to develop strategies that lead to sustainable online growth. We help our clients form the best possible competitive offering to their customer base as well aiding in the provision of the best possible customer experience. We also create concise and effective plans for the technical and operational aspects involved with making your ecommerce operation stand above the competition.

Once our team has a thorough understanding of your customers, specific market, and competitors, we can move to the next stages of your eCommerce development:

  • We will define your specific needs regarding assortment optimization and pricing plans, using our analytics and information systems to advise on the right products at the right time and in the right place.
  • Your user’s online experience will be clearly defined and improvement recommendations made.
  • Effective and targeted marketing plans will be developed.
  • Relevant operations, with an emphasis on fulfilment and logistics, will be developed.
  • We’ll rely on our world class technological expertise to determine your best choices for supporting the previously outlined operations.
  • Finally, we will provide financial analysis and appraisal and make recommendations relevant to your business.